After a viral video of broccoli being “stolen,” a grocery store starts to take action.
After a video of a Melbourne store shelf went viral, a supermarket in Australia has started to stop people from “stealing” vegetables.
After a video of a Melbourne store shelf with nothing but broccoli stalks went viral, a supermarket in Australia is cracking down on “vegetable thieves.”
A sign in front of a broccoli stand tells grocery shoppers not to break off broccoli heads to make the vegetable lighter.
Shoppers were warned that employees would now be checking out vegetables at the register.
The sign said, “ATT customers. You can’t break the broccoli’s stems.” This is considered stealing. At the registers, everyone who buys broccoli will be checked. Thanks, Management.”
No one knows which grocery store the sign was put up in.
Jenn Shaw took a video inside a Coles store in Melbourne recently. It showed a bunch of broccoli stalks that had been broken off and thrown on the table.
She thought that the method was used to save money by families who were struggling with the rising cost of living.
She wrote in text on her video, “$11.90/kg for broccoli in Melbourne. Shoppers are leaving stalks on shelves,” which she posted to TikTok on Monday.
Since then, more than 35,000 people have watched the video, and many of them can understand why the people felt they had to cut part of the vegetable off to save money.
In a comment, someone said, “I always break mine off because it weighs less and costs less.”
“No offense, but for that price, I’d do the same thing,” said someone else.
Someone else said that a grocery store near them had a sign that said, “If you take them off, you pay twice as much.”
A spokesperson for Coles said it was “disappointing” that some people were taking the stalks off their broccoli.
They told news.com.au, “It’s disappointing to hear that a small number of customers have taken the stalks off of broccoli in our stores because the whole vegetable is edible and full of nutrients.”
“As part of our Together to Zero strategy, we will continue to work on ways to reduce food waste by teaching customers how to get the most out of their fresh produce.”
A great example is a recipe by Curtis Stone in which the main ingredient was shaved broccoli stalk.
Australia’s supermarket squeeze could also raise the prices of cucumbers, tomatoes, and berries, and farmers say it could be months before prices go back to normal.
The supply has slowed down because there aren’t enough workers and the cost of making things is going up. Farmers say they don’t have enough workers to pick their crops, so they might go bad in the field.
Tyson Cattle, a spokesman for AusVeg, told Nine that the floods in Queensland had also made prices go up.
“The truth is,” he said, “it will take 12 to 16 weeks for things to get back to normal.”
“The problems with production costs are important. Fertilizer, chemical, fuel, and wage costs all make it harder for farmers to plant their crops. It’s clear that this will have an effect on the people in Australia.
Mr. Cattle asked the government to speed up the process of getting a visa to work on a farm and drop plans to cut the Coalition’s Agriculture Visa. He did this because the number of backpackers in Australia has been going down.
“If we do get the workers, we can suddenly feel confident enough to plant more crops,” he said.
On Tuesday, Agriculture Minister Murray Watt met with people from different parts of the industry to talk about problems in the field.
Mr. Cattle told Nine that he had met with the new minister “a couple of weeks ago” and that he hoped they could work together to “find a solution.”
“It’s getting to the point where we really need to find a solution,” he said.